I had been in advertising sales for over 10 years in NYC and was just so burnt out from the hustle and bustle. When I moved to Colorado three years ago, I continued with this career but was just truly unfulfilled. I guess you could say my career officially went to the dogs. I chose to infuse my love and passion for dogs and yoga into a career and thus, Down Dog Snacks was formed. I’m also a vegetarian and knew I wanted to keep my ingredients plant-based. And with so many dogs being allergic to grains, making our treats grain-free was a must. Launching a business in Colorado has been so incredible for a new business owner. I couldn’t imagine launching a business elsewhere.